Uniguest
95 Case Studies
Case Study: Mercedes-Benz Arena enhances guest experience with Uniguest IPTV and Digital Signage
A Uniguest Case Study
Mercedes-Benz Arena - Customer Case Study
Mercedes-Benz Arena, a major multi-purpose venue in Berlin owned by AEG, sought to upgrade its customer experience and develop new revenue opportunities with a modern IPTV and digital signage system. To meet this challenge, they partnered with Uniguest, choosing their Tripleplay solution to provide features like remote screen control, content scheduling, and low latency live streaming.
The solution implemented by Uniguest involved deploying a professional network of 200 screens managed by their software and hardware. This provided AEG with a direct communications channel throughout the venue, integrated with existing scoreboard systems and Active Directory for security. The low latency streaming allowed guests to visit concessions without missing the event action, creating a more engaging experience and helping to achieve a rapid return on investment for the arena.
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