Case Study: English National Opera boosts audience engagement with Uniguest digital signage

English National Opera adds a modern touch to the London Coliseum with Tripleplay Digital Signage

The English National Opera (ENO) faced a challenge in effectively communicating its performance schedule and engaging visitors at its London Coliseum theatre. Their outdated system of static printed boards was ineffective and costly, making it difficult to promote shows and merchandise. They engaged Uniguest, through its Tripleplay digital signage platform, to find a modern solution.

Uniguest implemented a flexible digital signage solution, including both interior and custom outdoor displays. The Tripleplay system allowed ENO to easily schedule dynamic, targeted content, significantly reducing printing costs and material waste. This modern platform from Uniguest enhanced the visitor experience, provided an improved advertising capability for visiting companies, and delivered a tangible monetary saving for the venue.

English National Opera

Carolyn Sims

Director of Marketing and Audience Engagement