Case Study: British American Tobacco achieves real-time digital signage and IPTV control with Uniguest

British American Tobacco takes Digital Signage & IPTV to the next level for new head office

British American Tobacco South Africa faced outdated and inefficient digital signage and IPTV infrastructure at its new Cape Town head office. The challenge was to establish an effective, real-time system for distributing information. They selected the Tripleplay platform, implemented by partner Datacentrix, to address this need.

The Tripleplay solution provided a centrally controlled, single platform for digital signage and IPTV. This allowed for dynamic content distribution and live diagnostic reports, resulting in virtually zero downtime. British American Tobacco can now easily push a range of eye-catching content to any screen, ensuring important information is seen by staff and visitors. Tripleplay's scalable and evolving platform also future-proofs their investment.

British American Tobacco

Deon Mostert

Senior IT Manager