Case Study: OpenPhone increases outbound reply rates 2.5x with Unify

How OpenPhone Increased their outbound reply rate by 2.5X with Unify

OpenPhone, a business communication system provider, encountered challenges with its outbound demand generation campaigns. Their previous tools were difficult to connect and time-consuming to manage, taking up to 60 hours a month and failing to generate consistent engagement. They turned to Unify to improve their outbound sales motion.

By implementing the Unify platform, OpenPhone automated its prospecting workflows and integrated seamlessly with its systems. The solution from Unify resulted in a 2.5x increase in outbound email reply rates, the creation of over 100 opportunities, and time savings of 25 hours per rep per month. Unify now powers the vast majority of the company's outbound pipeline, transforming it into a consistent revenue driver.

Openphone

Giancarlo Gialle

Vice President of Sales and Success