Case Study: Trailblazing Automaker Company achieves nationwide dealership alignment and 360+ hours saved per month with Unified

This Trailblazing Automaker Used Social Campaign Automation To Effortlessly Align Thousands Of Dealerships

Trailblazing Automaker Company needed a way to coordinate social advertising across thousands of dealerships while keeping branding, messaging, and local promotions consistent at scale. Working with Unified and its social campaign automation and optimization tools, the company also had to manage fragmented data from many ad accounts and reduce the heavy manual work of deploying and refreshing campaigns.

Unified implemented Custom Automation, Optimizer, and expert support to automate campaign deployment, creative updates, and daily budget reallocations across Facebook and Twitter. The solution aligned 2,000+ dealerships across 120+ regions, optimized 4,310 targeting segments, deployed 7,975 ads, saved 360+ hours per month, and reduced CPM by 35.6% versus benchmark.