Case Study: Renowned Auto Company achieves 140 hours saved across 100+ campaigns with Unified

Renowned Brand Executes 100+ Olympics Campaigns Across 27 Countries While Saving 140 Hours

Renowned Auto Company faced the challenge of managing a highly complex Olympics social campaign across 27 countries without spending excessive time on manual reporting, creative swaps, and campaign tracking. Coming to Unified, the team needed a way to handle 100+ campaigns efficiently while maintaining visibility into performance and avoiding hours of daily manual work.

Using the Unified Platform, including Paid Intelligence, the Optimizer, and the Pacing Dashboard, Renowned Auto Company gained real-time reporting and automated budget shifts to top-performing creative and targeting. Unified helped the company manage 100+ campaigns, spend $9.5MM+ efficiently, add $2MM late in the initiative based on strong results, and save 140 hours per person.