Case Study: InstaMortgage boosts conversion and customer engagement with UneeQ's AI digital human Rachel

InstaMortgage boosts online conversions 2x with UneeQ

InstaMortgage, a fast-growing US mortgage brokerage, faced the challenge of making the complex and often intimidating process of taking out a home loan more accessible and less confusing for its customers. They partnered with UneeQ to implement a digital human solution to provide clear, judgment-free guidance.

UneeQ created a digital human named Rachel to simplify the mortgage process for home buyers. Rachel answers customer questions around the clock, explains complex terms in plain language, and helps users get started on their home purchases. As a result of implementing this solution from UneeQ, InstaMortgage saw a 300% increase in customer engagement and a 2x increase in their online conversion rate.

InstaMortgage