Case Study: Concourse Sports increases loyalty signups with UnDigital

Concourse Sports Increases Loyalty Signups 112% with UnDigital

Concourse Sports, a leading multi-channel internet retailer in the sporting goods industry, had a major focus on growing its loyalty program to drive repeat business. They partnered with the vendor UnDigital and utilized its automated in-package personalization solution to better target and convert non-loyalty customers into members.

UnDigital's solution enabled Concourse Sports to automate personalized membership invitations with tailored messaging and trackable QR codes that were included in their shipments. This strategy proved highly successful, resulting in a 112% increase in loyalty program conversions, which exceeded the company's expectations and helped drive additional revenue.

Concourse