Case Study: RJM Design Group achieves smarter park resource allocation with Unacast Location Insights

RJM Design Group creates saturation per acre park metrics with Unacast

RJM Design Group, a landscape architecture and urban design firm, faced the challenge of helping cities effectively allocate resources for the optimal maintenance of urban parks. To address this, they turned to Unacast and its Location Insights Platform to gain deeper insights into park usage.

Using Unacast's platform, RJM analyzed foot traffic patterns to understand peak visitation times and park activity. This allowed them to create a pioneering "saturation per acre" metric to help cities target maintenance resources where they are needed most. The solution empowers municipalities to make data-driven decisions, leading to more efficient resource allocation and the fostering of cleaner, safer, and more vibrant urban spaces.

RJM Design Group