Case Study: Cielo Talent achieves a modern, SEO-driven, editor-friendly website with Umbraco

A Umbraco Case Study

Cielo Talent - Customer Case Study

Cielo Talent, a global leader in Recruitment Process Outsourcing, needed a modern, cutting-edge web presence and improved SEO after their previous site felt flat and unengaging. To address this, they adopted the Umbraco CMS (implemented by long-term partner Fyin.com) to give editors a friendlier publishing experience and support an ambitious rebrand and redesign program.

Using Umbraco, Fyin.com built a flexible feature container, redirect manager and intuitive editing interface during the 2014 rebrand and 2018 redesign, plus ongoing SEO and content enhancements. The Umbraco-based site made content updates far easier across global teams and delivered measurable wins: increased traffic and higher conversion rates from the SEO initiatives.

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