Case Study: Allens Hire achieves faster, more accessible, lower-carbon digital experiences with Umbraco

Allens Hire boosts pageviews 102% with Umbraco

Allens Hire, a UK-based hire company serving both professional and private clients, required a scalable digital solution to overcome performance limitations, inconsistent search, and challenges managing complex inventory on their legacy website. They partnered with Umbraco and its implementation partner, Bluegrass Digital, to rebuild their platform using a headless CMS approach to better reflect their brand promise and support their growth.

The solution implemented by Umbraco involved a headless architecture, real-time API integration for inventory, and intelligent search functionality. This resulted in a 50% reduction in digital carbon emissions per page view, a 102% increase in pageviews, and significant improvements in site performance and accessibility, creating a faster and more sustainable experience for users.

Allens Hire

Kevin McGuinness

Managing Director, Allens Hire