Case Study: Ellation achieves 70% employee-reported skills development and improved engagement with Udemy for Business

70% of Ellation Employees Find that Udemy Directly Contributes to Their Skills Development

Ellation (formerly Crunchyroll) is a San Francisco–based digital media startup that experienced rapid growth, acquisitions and a 3x increase in headcount, which coincided with declining employee engagement and technical gaps between newly acquired engineering teams. Leadership needed a scalable, cost‑effective way to improve collaboration, skills development and overall employee satisfaction.

Ellation partnered with Udemy in 2015 to provide on‑demand learning across the company; within two years engagement around learning rose 18%, 70% of employees said Udemy directly contributed to their skills development, and employee NPS improved from −18 to 0. Targeted courses (Golang, MySQL, Jira, AWS, React/Redux) helped bridge cross‑team technical gaps, enable internal career moves and support the company’s growing L&D program.

Ellation

Desiree Therianos

Head of PeopleOps and Talent