Case Study: Billund Airport achieves 65% revenue growth with Ucommerce

Take-off with a revamped digital experience Touchdown with a 65% revenue growth

Billund Airport partnered with Ucommerce to improve its digital shopping experience and encourage more travelers to buy online instead of only in physical tax-free stores. The airport wanted to better align its e-commerce channel with its customer experience vision and gain more insight into traveler buying habits, while also improving the shopping journey and editor experience.

Using Ucommerce, implemented with digital agency Appstract, Billund Airport revamped its webshop UI, enabled one-on-one integration from its previous system, and added tracking and campaign features for more targeted promotions and discounts. The new solution gave the team more control over webshop activities and performance, and the airport reported 65% revenue growth after the launch.

Billund Airport

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