Case Study: G Adventures increases brochure engagement and conversions with Uberflip

G Adventures - Customer Case Study

G Adventures, a 20‑year veteran in adventure travel, needed an easy, cost‑effective way to give travelers online access to its brochures while preserving the visual, high‑touch experience of print. They also wanted to promote sustainability messaging and deliver region‑specific content without managing multiple links, while gaining better insight into what content engaged their audience.

Uberflip powers G Adventures’ e‑brochures with geo‑targeting, multimedia integration and built‑in analytics. From a single link they deliver tailored regional content, track KPIs like page and issue views, unique vs. return visits and online conversions, and use features like zoom to inform future designs. The result: stronger site stickiness, faster fulfillment, better qualified brochure mailings and higher conversion rates for both digital and mailed brochures.

G Adventures

Rachel Wasser

Marketing Multitasker