Case Study: Dragon King grows orders and attracts new customers with Uber Eats

A Uber Eats Case Study

Dragon King boosts Uber Eats orders 45% and wins 10,000 new customers

Dragon King, a small chain of Chinese restaurants in New York City, operates exclusively through delivery and pickup. Their challenge was to grow their business and reach new customers while maintaining high-quality food and service across seven locations. They partnered with Uber Eats to help them scale their operations and attract more diners.

The solution from Uber Eats included its delivery platform, targeted ads and offers, and the Uber Eats Manager dashboard for performance insights. A key benefit was access to a dedicated, Mandarin-speaking account manager for multilingual support. This partnership drove a more than 45% jump in Uber Eats orders quarter-over-quarter and attracted over 10,000 new customer orders in a single quarter, leading to the hiring of additional staff to manage the increased demand.


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