Case Study: Nicolas boosts Google visibility by 277% with Uberall

Nicolas Amplifies its Digital Presence by 277% on Google Search and Maps With Uberall

Nicolas, a European wine retailer with 570 stores in France and abroad, needed a better way to improve local digital visibility, strengthen brand awareness, and keep store information consistent across markets while navigating strict French alcohol advertising rules. To support this, Nicolas used Uberall’s Listings Management and Review Management products to centralize and update store data across search and map platforms.

With Uberall, Nicolas synchronized location information, expanded visibility through major directories and Apple Maps, and automated review responses to maintain a strong online presence. The results included a 277% increase in visibility on Google Search and Maps, 211% views on Google Search and Maps, 5.6% more website clicks from Google, and a 9.6% increase in clicks for directions, helping drive more in-store traffic and customer engagement.

Nicolas

Christopher Hermelin

Chief Marketing Officer