Case Study: ZG Raiffeisen improves online visibility and review management with Uberall

Digital Fast Lane ZG Raiffeisen Optimizes Online Presence And Brand Image

ZG Raiffeisen, a German cooperative trading and services group with 200+ branches, struggled to keep its online presence consistent across locations. Due to its decentralized structure and manual data maintenance, branch information was often outdated or incorrect, hurting visibility and customer trust. To address this, ZG Raiffeisen turned to Uberall’s Listings Management, Review Management, and Locator & Local Pages.

With Uberall, ZG Raiffeisen centralized control while allowing local branches to manage their own data and reviews. Uberall automated listings updates across 50 directories, helped suppress 421 duplicate listings, and enabled faster review responses through templates and auto-replies. The result was stronger online visibility, including 12% more impressions on Google Maps, 12% more clicks on directions, and an 84% review response rate, along with a 4.5-star average rating.

ZG Raiffeisen

Katjana Wenzel

Corporate Communications