Uber
20 Case Studies
A Uber Case Study
The Coca-Cola Company faced the challenge of maintaining team morale and showing appreciation for its employees, especially frontline workers, during a period of increased health concerns and remote work. To address this, the company partnered with vendor Uber to utilize Uber Eats gift cards.
Uber provided a solution through its Uber for Business platform, enabling Coca-Cola to easily distribute $100 gift cards to its North American employees. This initiative successfully boosted employee morale and had the measurable impact of providing a welcome benefit for workers while also supporting local restaurants and economies during a difficult time. The response from employees was overwhelmingly positive.