Case Study: Straightaway Tire & Auto keeps customers moving with Uber for Business

Straightaway Tire & Auto boosts courtesy rides 6x with Uber

Straightaway Tire & Auto, a multi-state auto service provider formed from several regional businesses, faced the challenge of minimizing disruption for its fleet customers when their vehicles required service. Their goal was to provide fast, efficient repairs while also ensuring customers could continue with their day, thereby helping fleet managers avoid delays that could impact their business operations. To address this, they partnered with Uber for Business to provide courtesy transportation.

The solution implemented was Uber for Business's platform, specifically using Uber Central to arrange flexible courtesy rides for customers from their service centers. This gave customers the freedom to request a ride via the Uber app when they were ready to leave. The results were significant, with a sixfold increase in courtesy ride usage in just four months, totaling 3,000 rides in April 2026 alone. Uber for Business provided the scalable structure needed for Straightaway's growing footprint while giving local shops the flexibility to support customers directly.

Straightaway Tire & Auto