Uber
20 Case Studies
A Uber Case Study
Samsung Canada wanted to move beyond a typical discount promotion for its Galaxy devices and create a unique initiative that would also support local businesses during the COVID-19 pandemic. They partnered with Uber for Business to address this challenge using the Uber Eats service.
The solution implemented by Uber for Business was a promotion offering customers $100 in Uber Eats credit with the purchase of a qualifying Galaxy device. This multichannel campaign resulted in a 20% increase in mobile device sales for Samsung, which was 30% higher than their original forecast, while successfully supporting the local business community.