Case Study: Zamberg Boosts Conversions with UAATEAM PPC Management

Zamberg - Customer Case Study

UAATEAM worked with Zamberg, a US online store selling high-quality German manicure tools in the luxury segment. The main challenge was acquiring new customers for different product groups while increasing sales, lowering transaction costs, excluding brand traffic targeting, and keeping ad spend efficient in a highly competitive market with expensive goods.

UAATEAM rebuilt the PPC strategy across Google Ads and related channels, launching new search campaigns, Google Shopping/Product Listing Ads, dynamic remarketing, and display, then later refining performance by disabling weak campaigns and brand traffic, tightening keywords, negatives, geotargeting, and demographics, and also optimizing Amazon Ads with a “1 ad group = 1 product” structure. As a result, the account saw a 116% increase in conversions, a 50% increase in conversion rate, a 44% increase in SEM traffic, and a 16% increase in average time on site.

Zamberg