Case Study: Grundig achieves a global, dynamic multisite web presence with TYPO3

Grundig - Customer Case Study

Grundig, the German consumer electronics manufacturer, needed a modern global corporate web presence to support its international brand and make product information easier to explore across markets. With operations spanning 16 countries, the company also wanted a more dynamic, user-aware online experience and better tools for helping customers find specialty retailers.

TYPO3 delivered the solution by powering Grundig’s relaunched international website with a responsive, multisite setup, including Google Maps integration for retailer search and behavior-based content presentation. The new TYPO3-based platform strengthened Grundig’s global digital presence and supported the brand’s continued success, helping it improve its TV vendor ranking from 10th to 7th and maintain leading positions in several consumer categories.

Grundig