Case Study: Chameleon International streamlines recruitment with Twistellar’s Seven20 Salesforce implementation

Chameleon International reduces admin work and streamlines recruiting with Twistellar

Chameleon International, a UK-based executive search and talent advisory firm, faced challenges with its previous CRM system, which lacked the advanced automation and customization needed to support its growing global operations. The cumbersome system led to inefficiencies in managing account hierarchies, tracking candidate pipelines, and consolidating client interactions across multiple regions. To address these limitations, the company partnered with vendor Twistellar to implement the Seven20 solution for Salesforce.

Twistellar implemented the highly customizable Seven20 solution, which included setting up account hierarchies, creating custom objects, and performing data migration from the previous system. The implementation established a more structured and automated CRM foundation for Chameleon International. Early outcomes indicate meaningful efficiency gains, including reduced manual administrative effort and improved data consistency. While measurable KPIs are still being consolidated, the client reports clear process efficiencies and anticipates tangible business impact, including time savings and a more scalable operational structure, thanks to the work done by Twistellar.

Chameleon International