Case Study: Campo achieves stronger brand recognition and 400% more leads with TWIST Creative

Campo boosts lead generation 400% with TWIST Creative

Campo, a second-generation family-owned roofing company, faced the challenge of modernizing its brand and improving awareness to match its growing capabilities. Their goal was to elevate from a local roofer to a trusted home services brand. They engaged the vendor TWIST Creative for a comprehensive marketing and branding solution.

TWIST Creative began by strategically shortening the company name to Campo and developing a bolder identity system with a new logo and palette. The solution included a clear brand positioning as "The Home Pros" and the implementation of a new lead-generation system. The results were significant, with TWIST Creative delivering a 400% increase in lead generation volume and digital marketing tactics that performed at twice the industry standard.

Campo