Case Study: Uber achieves reliable, real-time global ride notifications with Twilio

Uber Built a Great Ridesharing Experience With Sms & Voice

Uber, the global ridesharing platform, relies on timely SMS and voice notifications to keep riders informed when a driver accepts, is arriving, or cancels. Problems with previous messaging providers caused delays from minutes to hours, hurting the customer experience and creating confusion about ride status.

Uber moved to Twilio for SMS, Voice and push notifications, delivering real‑time ETA alerts and driver details reliably and at scale. The switch restored timely communication and supported rapid international expansion—now reaching riders across 58 countries, 400+ cities and in 18+ languages.

Uber

Travis Kalanick

Co-Founder and CEO