Twilio
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A Twilio Case Study
Tenant Turner is a full‑service software platform built by landlords to list rentals, pre‑qualify prospective renters against custom screening criteria, and schedule showings. Early on the startup struggled with high SMS costs, unreliable message delivery and a manual phone‑call workflow that wasted time, limited scaling and threatened its business model.
By switching to Twilio’s Voice and SMS APIs and implementing a Twilio‑powered IVR plus masked messaging, Tenant Turner automated pre‑qualification, scheduling, reminders and feedback while improving deliverability. The company now processes exponentially more leads, handles 75% of calls via IVR, has cut vacancies and days on market in half, saves about 16 man‑hours per listing, reduced lead acquisition costs and accelerated revenue growth.
Chris Stewart
Chief Technology Officer