Case Study: Eatabit achieves 28‑second faster order processing and 40% cost savings with Twilio Programmable Wireless

How Restaurants Receive Online Food Orders

Eatabit builds purpose‑built cellular thermal printers that consolidate orders from multiple online food‑ordering services into a single, plug‑and‑play device so restaurants don’t need Wi‑Fi, network cables, or POS integrations. Faced with the industry challenge of restaurants juggling many partners — each with their own hardware and processes — Eatabit deployed its devices across thousands of locations in the U.S., Canada, Bermuda, and the U.K. to simplify order intake and reduce operational risk.

By using Twilio Programmable Wireless and the Commands SMS API, Eatabit moved from constant device polling to simple machine‑to‑machine SMS notifications, cutting cellular data use by about 40% and slashing monthly operating costs while reducing outages to near zero. The change also sped order processing (a 28‑second reduction) and enabled a scalable, leaseable device model with full visibility into usage and operations.

Eatabit

Greg Oleksiak

Co-Founder