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A Twilio Case Study
Funnel is a multifamily property marketing and leasing software company that set out to fix a fragmented, time-consuming rental process: lots of channel hopping, paperwork and missed follow-ups left prospects and managers frustrated. The COVID-19 shift to remote work also created an urgent need for contactless, remote leasing tools that preserve conversion and operational continuity.
Funnel built an end-to-end platform powered by Twilio to automate SMS and telephony, provide 24/7 chat, and create an omnichannel contact center that integrates with existing phone and accounting systems. The result is consolidated communication history, real-time analytics on leads and leasing performance, faster conversions and fewer manual touchpoints — enabling leasing teams to operate remotely and manage inventory more efficiently.
Mike O’toole
Chief Technology Officer And Co-founder