Twilio
573 Case Studies
A Twilio Case Study
Blue Pin, a Hong Kong-based software and robotics company, needed a way to reduce long hotel check-in waits and improve guest communication. Working with Twilio, Blue Pin built a self-service smart hotel solution that lets guests pre-register, pay, and receive check-in details before arriving, while using WhatsApp to send timely and relevant updates.
With Twilio’s WhatsApp API, Blue Pin enabled personalized guest messaging for check-in, upsells, and post-stay offers, while also supporting SMS in markets like Australia. The solution cut check-in time from 8–10 minutes to about 5 minutes, doubled the speed of the process, and helped drive adoption, with 40% of guests using the self-service platform and about 6,000 WhatsApp messages sent per month.
Gary Leung
CEO and Founder