Case Study: Digital Trends re-launches its newsletter program with Twilio SendGrid

Digital Trends uses Twilio SendGrid to re-launch their newsletter program

Digital Trends, a news and lifestyle website with more than 24 million monthly unique users, needed a new email service provider after its previous automation platform raised prices. The team also wanted to move from automated to more manually curated newsletters with a more human touch and greater flexibility. Digital Trends chose Twilio SendGrid to support its newsletter program.

Twilio helped Digital Trends implement the new setup quickly through Twilio SendGrid’s documentation, WordPress integration, and Implementation Services. As a result, the team was able to start sending emails with confidence, gain valuable deliverability guidance, and fully transition off its previous provider by the contractual deadline.

Digital Trends

Brad Read

Marketing Manager