Case Study: The FFF achieves faster page load times with TwicPics

The FFF improves page load times with TwicPics

The Fédération Française de Football (FFF), France's national soccer federation, faced a significant challenge in optimizing the many high-definition images on its website to improve slow page load times. The issue was compounded by contributors who lacked technical expertise and a wide variety of devices and formats. The FFF needed a solution, which they found with the vendor TwicPics and its Native service.

TwicPics automatically optimized images in real-time based on CSS code and user context, significantly simplifying the workflow for both journalists and developers. This implementation resulted in a dramatic reduction of the average page load time from 9 seconds to 3.5 seconds, a 66% improvement, and a lowered bounce rate. The success of the project led the FFF to plan further collaborations with the TwicPics team.

The FFF

Davy Leon

Head of Digital