tvScientific
17 Case Studies
A tvScientific Case Study
Pins & Aces, a golf apparel and accessories brand, wanted to get more performance out of an existing ad but was unsure which creative changes to make. They partnered with tvScientific and used its Creative Advisor service to identify the most impactful areas for improvement.
tvScientific's Creative Advisor used predictive intelligence to recommend adding a voiceover. The vendor helped set up a controlled test, which proved that voiceover was the key variable, ultimately driving a 27% lift in site visits for the customer.