Case Study: Antoshka achieves 36% conversion growth with Turum-burum redesign

Antoshka boosts conversion by 36% with Turum-burum

The customer, Antoshka, a leading children's products retailer, required a website redesign to address challenges presented by business scaling, new user behavior patterns, and increased mobile traffic. They partnered with the vendor Turum-burum, which utilized its RSR approach for conversion rate optimization and a comprehensive UX/UI redesign.

Turum-burum implemented a strategic redesign focusing on key pages like the product card, shopping cart, and checkout, and added innovative features such as personalized wish lists and order tracking. This solution successfully increased the online store's overall conversion rate by 36%, with significant gains on individual pages, including a 45% increase in orders from the product card on desktop.

Antoshka