Case Study: Peoplesafe achieves an 85% bid win rate with Turtl

PeopleSafe proves content ROI with Turtl and an 85% bid win rate

The customer, Peoplesafe, faced challenges with slow content production due to designer bottlenecks, outdated PDF formats that misrepresented their brand, and a lack of content insights that created blind spots for their sales team. To overcome these obstacles and improve their marketing performance, they implemented the Turtl content platform.

Using Turtl, Peoplesafe democratized content creation across departments and produced interactive, engaging content. The solution provided deep content interaction insights that were integrated with their lead scoring, allowing for better lead management. The results were significant, including a 183% increase in content dwell time, a 33% climb in engaged leads, and an 85% win rate on bids, dramatically improving their commercial outcomes.

PeopleSafe