Case Study: Informa Markets achieves 90% faster content production with Turtl

Informa Markets produces content 90% faster with Turtl

Informa Markets faced a significant challenge with inefficient sales content production. Their teams were struggling with disjointed tools like PowerPoint, leading to slow creation times, brand inconsistencies, and high resource costs that hindered sales performance. To address this, they turned to the Turtl platform.

By implementing Turtl's solution, which featured a drag-and-drop editor and a Personalization Engine, Informa Markets streamlined its content creation. This resulted in content being produced 90% faster, saving over 1,500 hours and $138,000 annually. Turtl enabled the team to achieve brand consistency and free up sales resources to focus on closing deals.

Informa Markets