Case Study: BBC Sport achieves award-winning Monaco Grand Prix promo with Turquoise motion graphics

BBC Sport wins 2 design awards with Turquoise for Monaco Grand Prix motion graphics

The customer, BBC Sport, needed to create a distinctive on-air promo for its Formula One Monaco Grand Prix coverage. Their challenge was to move beyond the typical historical highlight reel format and instead capture the event's unique high-stakes glamour. The vendor, Turquoise, was engaged to provide motion graphics services.

Turquoise developed a creative concept drawing parallels between Formula 1 racing and high-stakes gambling in Monaco. Their solution involved filming the presenter against a green screen and compositing him into a stylized world of racing cars, poker chips, and dynamic typography. The resulting promo was a major success for BBC Sport, winning the Best Design in Promotion award at the Promax BDA Europe Awards and the Programme Content Sequences award at the RTS Craft & Design Awards.

BBC Sport