Case Study: Ariston Group achieves stronger brand awareness and lead generation with Turchette

Ariston Group drives 2.25M+ impressions with Turchette

Ariston Group hired Turchette to curate and implement a robust advertising plan for its American Standard Water Heaters and HTP brands. The challenge involved boosting brand awareness, supporting new product launches, and generating qualified leads through a mix of print and digital channels.

Turchette provided a comprehensive solution that included award-winning creative for advertising campaigns, a full redesign of the American Standard Water Heaters website, targeted social media campaigns, and the development of extensive sales collateral like catalogs and brochures. The vendor also provided significant tradeshow support. As a result of this work, Turchette won five national and international creative awards for Ariston Group and delivered over 2.25 million impressions, 5,400+ website clicks, and 285+ leads.

Ariston Group