Case Study: Innervate achieves accurate campaign tracking and Steam install attribution with TUNE's HasOffers

By building on HasOffers, Innervate knows every campaign is accurately tracked

Innervate, founded by Adam Lieb, builds tools to help game developers grow and engage their communities, including Gamesight — a fast, easy influencer-marketing platform for marketers, community managers, and PR teams. Their core challenge was performance attribution: proving ROI and getting reliable, install-level attribution for games distributed on Steam, an area where influencer campaigns often fall short.

To solve this, Innervate built Gamesight on HasOffers by TUNE and used its Firehose real-time data stream to collect and match large volumes of events. The integration enabled full Steam install attribution and the analytics and Track features customers need, making every campaign fully trackable and giving brands clear, timely ROI data so they can run more accountable, sustainable influencer programs.

Innervate

Adam Lieb

Chief Executive Officer