Case Study: Metricon Homes simplifies home comparison with Tundra’s interactive compare tool

Metricon Homes launches compare tool with Tundra, topping 400 page views in 12 hours

Metricon Homes wanted to develop a new Compare feature for their website to allow users to easily compare shortlisted home designs and house and land packages. Tundra was engaged to design and implement this tool, which included an accompanying onboarding tutorial to help orient users to the new functionality.

Tundra designed a simplified comparison table view that was intuitive and easy to navigate on both mobile and desktop. The solution included a slide-up widget for adding products and a user-initiated onboarding tutorial. The tool was highly successful upon launch, ranking in the site's top 15 pages with over 400 views in its first 12 hours and an average time on page almost double that of other site pages.

Metricon Homes