Tundra
83 Case Studies
A Tundra Case Study
Tundra partnered with Media Super to address the challenge of helping its members navigate complex retirement planning information. The challenge was to provide a simple way for members to find the most relevant information for their specific age and financial circumstances.
The solution Tundra implemented was an interactive self-serve quiz called the Retirement Toolkit. This tool segments users to deliver personalized, action-oriented content, reducing the cognitive load on members through clear illustrations and a manageable user flow. The solution allows members to self-educate, which in turn reduces the workload for Media Super's internal teams and leads to more productive member conversations.