Case Study: Specialty Apparel Retailer achieves 2% chainwide same-store sales growth with Tulip's Blueday

How Tulip’s Blueday helped a specialty apparel retailer transform to a customercentric operating model that drove 2% comp growth chainwide

A thousand‑store, multi‑national specialty apparel and beauty products retailer needed to shift from a merchandising- and task-focused operating model to one centered on serving the customer — without any increase in labor spend. To give store managers coherent, actionable data and reduce the hours they spent poring over scattered reports, the retailer chose Tulip’s Blueday solution.

Tulip’s Blueday provided embedded analytics and an intuitive workflow that retired over 25 reports, saved store managers an estimated 6 hours per week, and enabled better labor and coaching decisions across the fleet. The pilot store saw more than a 20% revenue improvement, the entire North American fleet of over 1,000 locations went live in Q4, and chainwide same‑store sales rose 2%, results the retailer directly attributed to Tulip’s Blueday.