tubik
90 Case Studies
A tubik Case Study
uMake, a 3D editing software service, needed to update its brand identity and website to support a strategic shift from a smaller professional user base to a broader, more general audience. Their existing identity was outdated, inconsistent, and lacked the flexibility required for new marketing needs. The vendor, tubik, was engaged to address this challenge.
tubik developed a new brand model and modernized the logo to engage users of all skill levels. They created a flexible visual system and designed a new commercial website to highlight the tool's benefits. As a result of tubik's work, uMake saw a 7.5% increase in app content engagement, an 11% rise in installs from Google Search, and an 18% increase in installs originating from the new website.