Case Study: ASi Networks Generates 25 Qualified Opportunities with TSL Marketing for Cisco Security Campaign

ASi Networks generates 25 qualified opportunities with TSL Marketing

ASi Networks, a managed service provider, needed to generate high-quality leads for a multi-partner Cisco security and AI optimization campaign. Their challenge was to target the right prospects and compete effectively to uncover qualified sales opportunities. Vendor TSL Marketing was engaged to address this challenge.

TSL Marketing implemented a targeted outbound marketing campaign promoting the Cisco Security Suite. Using the BANTE framework to qualify prospects, TSL identified ready-to-buy customers and set up meetings. The campaign resulted in 25 facilitated opportunities, with 24 receiving the highest quality rating, providing ASi's sales team with actionable leads that significantly increased their chance of conversion.

ASi Networks