Case Study: Primark achieves enhanced supply chain traceability and compliance with TrusTrace

Primark scales traceability with TrusTrace across 60 suppliers

Primark, a major global retailer, faced the challenge of scaling its supply chain traceability to meet a growing number of complex regulations and achieve its public sustainability commitments. Their previous reliance on manual methods like Excel was inefficient and not scalable. To address this, Primark partnered with the traceability platform TrusTrace to systematically collect and manage supply chain data from its global supplier network.

The solution from TrusTrace centered on onboarding suppliers to its platform and implementing purchase order-linked traceability. This provided Primark with a live view of material and production flow across its supply chain. As a result, Primark gained enhanced visibility for compliance and strategic decision-making, allowing it to identify production hotspots and optimize supplier utilization. TrusTrace enabled the retailer to build a dedicated 13-person traceability team and is on track to onboard its full clothing and textile supplier base by the end of 2025.

Primark