Case Study: Ruokaboksi achieves 37% more subscriptions with Trustmary

A Trustmary Case Study

Preview of the Ruokaboksi Case Study

Ruokaboksi boosts subscriptions 37% with Trustmary

Ruokaboksi, a company that delivers recipe and ingredient food boxes, wanted to determine if customer reviews could increase sales on their website. They partnered with Trustmary to use its review widgets and A/B testing features to find the most effective way to present reviews.

Trustmary implemented A/B tests on Ruokaboksi's registration and checkout pages. The tests revealed that using video reviews on the registration page led to 8% more sign-ups. Furthermore, an exit-intent pop-up with a review and discount on the checkout page resulted in 37% more ongoing subscriptions. These changes, implemented by Trustmary, provided a significant and measurable boost to the customer's sales.


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