Case Study: Potters Resorts achieves 37% more reviews with Trustmary

Potters Resorts boosts reviews by 37% with Trustmary

Potters Resorts, a UK-based holiday resort company, faced the challenge of collecting a sufficient volume of online reviews to match their high customer satisfaction rates. Despite having around 1,500 guests weekly, they were only receiving a couple of reviews each week. To address this, they turned to the vendor Trustmary for its review collection service.

Using Trustmary's solution, Potters Resorts implemented a targeted strategy to automatically solicit reviews from guests post-stay. This resulted in a significant and measurable increase in review volume, with their Hopton-on-Sea location experiencing a 37% uplift in monthly reviews. Trustmary's automated widget also provided a way to display fresh, trustworthy reviews on their website with reduced manual effort.

Potters Resorts