Case Study: Jyväskylä University of Applied Sciences boosts international student marketing with Trustmary

Jyväskylä University of Applied Sciences - Customer Case Study

Jyväskylä University of Applied Sciences faced the introduction of tuition fees for non‑EU/EEA students in 2017 and needed a cost‑effective way to boost international recruitment. The university engaged Trustmary to produce English‑language student testimonial videos to support its foreign marketing efforts.

Trustmary produced four English‑language videos, interviewing 12 students and delivering the finished content within weeks of the first meeting. The university praised Trustmary’s easy, professional service, clear communication and authentic student stories, gaining ready‑to‑use, cost‑effective materials for worldwide exposure and strengthened international marketing.

Jyväskylä University of Applied Sciences

Heli Toivola

Marketing Manager