Case Study: Ahola achieves stronger reseller marketing with Trustmary's customer testimonial videos

Customer testimonial videos to support resellers

Ahola, a Helsinki-based importer of Casio cash registers since 1994 with seven employees and a dealer network of over 20 outlets across Finland, needed better marketing support for its retailers. Trustmary approached Ahola and proposed producing customer testimonial videos to help dealers promote products locally.

Trustmary produced three customer testimonial videos in an easy, end-to-end process (Ahola supplied three customer contacts and Trustmary handled the rest). The videos are now available to Ahola’s dealer network to support local marketing, easing dealers’ promotional efforts and requiring minimal time from Ahola — three ready-to-use testimonial videos delivered by Trustmary.

Ahola

Jari Ahola

Chief Executive Officer