Trustmary
58 Case Studies
A Trustmary Case Study
Clevenio, a new B2B sales engagement software company, faced a significant credibility issue as it tried to convince potential customers to adopt its innovative approach. The founders needed a steady stream of testimonials to prove their solution worked but found manually collecting and displaying them via email to be inefficient and problematic for their limited resources.
Trustmary provided a systematic solution for collecting reviews and easily showcasing them on Clevenio's website with a widget. Using Trustmary eliminated manual steps, ensured testimonials could be used publicly, and made the process uniform. The result was a major boost in credibility and customer acquisition, as the testimonials acted as a "get out of jail free" card to keep sales conversations going and change their tone entirely. Trustmary made selling much easier for the new company.