Case Study: Addi achieves faster, safer digital credit approvals with Truora

Addi boosts customer conversion by 60% with Truora

Addi, a fintech company, needed to facilitate immediate digital credit access for new users in stores while minimizing fraud and preventing the loss of potential customers. To meet this challenge, Addi partnered with Truora to implement its digital identity validation service.

Truora integrated an identity validation and biometric authentication flow via API into Addi's credit process. This solution included document validation, facial recognition, and a liveness test. As a result, Truora helped Addi reduce fraud by 80%, increase user conversion by 60%, and cut the validation process time from 2 minutes to 30 seconds.

Addi